Biography
One of the first things you'll realise about me is that I do many different things. I have been writing, designing and publishing on the web since the mid-1990s. I've picked up a few skills over the last thirty years.
My career started in radio, as an announcer and producer for Triple J and the Australian Broadcasting Corporation. I studied at the Australian Film, Television and Radio School, made guest appearances on radio in Holland and New Zealand, and hosted internet radio programs in the USA (many years before podcasts became a thing).
I worked as a freelance music journalist and as a copywriter for Australian record labels. I designed a successful website — The Hangout of Unknown Bands. And after a decade in radio and music, I entered a completely new field — early childhood education.
I trained as a teacher, became a children's service director, and later a trainer and assessor. Simultaneously, I maintained my work in freelance writing. My clients were small businesses, SEO agencies and publications.
As a journalist, I wrote for The Guardian, The Sydney Morning Herald, SBS, and news.com.au. My background in teaching allowed me to write (and design websites) about education, and my experience as a competitive boxer allowed me to write as a sports reporter. One of my favourite moments was live reporting during the Olympic trials.
Writing and designing allowed me to live the digital nomad lifestyle, working and travelling across Australia, Asia and Russia. While on the road, I returned to university, studying internet communications and fine arts at Curtin University. I then studied photography through private tuition.
Out of all the places I travelled to, I finally settled in Goolwa on South Australia's Fleurieu Peninsula. My life is a lot slower and quieter, but that's perfect. I use my professional experiences to support local businesses in digital marketing, web design and multimedia content creation. I still write as a freelance journalist.
I have learned a lot throughout my career. And of course, I have observed how the internet has changed over this time. There are new technologies and everything is interconnected. However, some things are still the same.
People will always go online because they are curious and social. They crave information and friendships. They want to learn new things, feel big emotions, and listen to good stories. Humans really do love stories.
This is the link between all of my many skills. I tell stories using diverse media forms and technologies. It's the foundation of marketing, and it's the perfect way to attract attention in a crowded room. After all these years, storytelling is still the most powerful skill I have.
